Aisle placement

Availability of products can influence how much you pay for them. That’s why products are not always in the same areas.
If you’re finding a product in an aisle where another item was previously, it’s likely going to be more expensive than if it were in a different location. Supermarkets know that consumers will buy the item if they find it right away, but shoppers may pass on higher-priced things that need a little more search to find it.
Shelf placement

Shelf placement is also a way that supermarkets trick you into spending more money. Shops want to show off their newest or improved products in particular locations, especially when it comes to organic items, which are always at the end of an aisle.
Shops want you to think that another store cannot outdo them. Therefore, they need…

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